long live the queen
a st. louis original
If you grew up in St. Louis, chances are you remember Becky, Queen of Carpet. The commercials. The crown. Wanda. And a local advertising icon that became part of St. Louis pop culture.
With her crown, unforgettable commercials, and Wanda by her side, Becky became more than the face of a flooring business. She became part of St. Louis culture.
the family business
It all started with a family flooring business and deep St. Louis roots.
BECKY + WANDA
With Wanda by her side, Becky found the perfect partner in crime for commercials that rarely took the ordinary route. Together, they became a duo St. Louisans wouldn’t soon forget.
THE COMMERCIALS
Flying carpets, the Gateway Arch, outrageous costumes and plenty of surprises. Becky’s commercials turned local advertising into entertainment and made the Queen of Carpet a household name.
THE QUEEN IS CROWNED
Then came the crown. Becky’s larger-than-life personality transformed a local flooring business into something unmistakable, unforgettable, and uniquely St. Louis.
a lasting legacy
The stores may be gone, but the Queen never really left. The commercials, stories, memorabilia and memories live on as a wonderfully quirky piece of St. Louis history.
SHOP THE QUEEN
ready to rule in style?
Official Becky, Queen of Carpet merchandise. Straight from St. Louis history to your closet.
You’ve seen the commercials. Now wear the wardrobe.
tees
from $24
prints
from $24
accessories
from $15
STICKERS
FROM $4
remember the queen
From flying carpets to royal proclamations, Becky’s commercials were never ordinary. Revisit the commercials, interviews, and clips that made the Queen of Carpet a St. Louis original.
📺 COMMERCIALS
Watch the unforgettable commercials and clips that made Becky a St. Louis fixture.
📰 IN THE NEWS
Explore decades of articles, interviews, profiles, and press coverage.
🗃️ FROM THE ARCHIVES
Discover advertisements, photographs, memorabilia, and pieces of Becky history.
permission & licensing
The Becky, Queen of Carpet name, likeness, logos, and archival materials are protected intellectual property.
Have a royal request? For licensing, media, collaborations, reproductions, or other uses of Becky materials, get in touch.